Brand Identity, Illustration, Signage, and Packaging Design for Pet Parents Who Love Their Dogs Like Children

Lola B’s Homemade Dog Food is a brand born from love, specifically, the food I make for my dog, Lola Bravo. Created for pet parents who view their dogs as family, the goal was to develop a brand identity and packaging system that conveyed a heartfelt, high-quality, playful, and trustworthy image.

The design blends a polished look with warmth and approachability, utilizing friendly colors, hand-drawn elements, and clear messaging to highlight the use of all-natural, human-grade ingredients. The packaging is designed to stand out on shelves while immediately communicating the product’s health benefits and wholesome values, giving pet parents peace of mind.